Some things are not worth waiting for. They are way too desirable. To afford them, Sparkasse offers its customers a simple way to fulfill their wishes in an instant: The Private Loan. Our task was to create a print campaign that promotes the product as the fastest and most convenient way to get what one desires.
Headline: Lets dreams fastly become reality: Sparkasse Private Loan.
Agency: Jung von Matt/Spree
Executive Creative Direction: Wolfgang Schneider, Mathias Stiller.
Creative Direction: David Mously, Jan Harbeck.
Art Direction: Oskar Strauss, Marius Lohmann.
Copywriting: Carmen Riemer.