Yello Energy wanted to promote their 50 Euro incentive for switching.
In this case the main idea was: If you did just this one thing, anything could happen, anything was possible.
Agency: BBDO Berlin
Executive Creative Direction: David Mously, Jan Harbeck
Creative Direction: Max Millies, Marius Lohmann
Art Direction: Oskar Strauss, Nicole Nikolopolou
Copywriting: Nicolas Linde, David Missing, Farid Baslam